Gustavo “Tavo” Cruz

Direct: (503) 303-3114

Gustavo (Tavo) Cruz is a versatile business transactions lawyer with a broad range of experience, including commercial and corporate finance, mergers and acquisitions, and general corporate matters for financial institutions, companies, and individuals. Tavo served as a partner in an AMLAW 100 firm, as well as in-house counsel with a large financial institution. Prior transactions include complex commercial loans, workouts and restructurings, corporate acquisitions, private placements, initial public offerings, real estate transactions, and corporate governance matters. Tavo’s clients include banks and private lenders, closely-held companies, and individuals. Tavo has been a speaker and moderator for numerous commercial lending and real estate-related presentations.


  • J.D., Lewis & Clark Law School
    • Associate Editor, Law Review
  • B.S., Finance, University of Oregon
    • Beta Gamma Sigma

Admitted to Practice

  • Oregon, 1993

Memberships and Activities

  • Prosper Portland (formerly the Portland Development Commission), Current Board Chair
  • Portland Economic Investment Corporation, Current Board Chair
  • Mayor’s Economic Recovery Task Force, Member
  • Mayor’s Council of Economic Advisors, Member
  • Hispanic Metropolitan Chamber of Commerce, Past Chair
  • Elevate Capital Inclusive Fund, Advisory Board Member
  • Literary Arts, Board Member
  • Portland Center Stage at the Armory, Former Board Member
  • Northwest Neighborhood Cultural Center, Board Member
  • Lift Urban Portland, Former Board Member
  • Lincoln High School Alumni Association, Board Member
  • Oregon State Bar Business Law Section, Past Chair
  • Oregon State Bar Securities Regulation Section, Past Chair
  • NW District Association, Past President
  • Portland Rugby Club, Past President
  • Arlington Club, Member
  • Multnomah Athletic Club, Member


  • The Paul J. DeMuniz Professionalism Award, Oregon Hispanic Bar Association, 2020
  • Selected to Best Lawyers in America in Banking and Finance Law
  • Selected to Oregon Super Lawyers in Banking Law
  • NW Examiner Award for Community Service in NW Portland, 2013

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